Oh Joia!

Joia is actually pronounced JOY-AH, and it stands for Joia Style Studio, aka JSS, a sleek online fashion boutique created by Lachelle Morris.  JSS offers one-of-a-kind and limited edition items by independent designers from the US, Australia and Canada, as well as a frequent shopper program and Stylist Live Chat services.   I've already shown a few pieces from their funky t-shirt offerings in a recent $55 and Under column.

For items over $50.00, Joia Style Studio is offering 55 Secret Street readers a discount of $10 off of your entire order until April 15, 2007.  The coupon code is 55secretstreet.

They're also having a pretty hot 75% off clearance sale.   Oh Joia indeed!

By Angela Johnson (top):  T-Shirt Mini Dress $275.00.  These dresses are made from "whatever vintage and thrift t-shirts that can be scavenged at the time they are made."  Interesting concept.

 

By Bambina di Cioccolato: Yoelle Wristlet $100.00.  India Clutch in Green Tweed and Khaki $100.00.

By Allison Beth:  Sequined Leaf Beanie $68.00.  Hamptons Bandana $42.00.

By Mad Imports:  Day Trip Bag $90.00. Hand woven and dyed by women in Kenya.  Your purchase will support the women's Nyaciondo workshop and their community development efforts.

By Allison Daniel Designs: Wrap Leaf Ring $45.00.  Silver Stackable Bracelets $99.00.  Maple Leaf Cuff $78.00.  Clover Cuff $78.00.